BT Vehicles - The (White) Piper Fleet ...bolder and brighter |
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Introduction As reported in the press, December 1999... British Telecom is to revamp its £50 million piper logo in an attempt to make the telecomms giant more friendly and less remote. The new logo will look exactly the same but sport a "warmer and deeper" blue and a "brighter" red. The logo's background will be changed from grey to white "to show off the trumpeting figure more effectively". Said a BT spokesman: "The whole exercise is about moving with the times and freshening up our image." The Piper Fleet See the BT Fleet in more detail below... |
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Links AssetCo (formerly ATT Papworth) - Custom body builders for BT Stewart Signs - Vehicle signage for BT Penman - Custom Bodyworks for BT |
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